As the searches on internet are easy people are searching everything on internet using their mobiles or PC, thus a business or any product having a great online visibility is proven to make more number of sales than businesses without online visibility. In this blog today I would like to share 5 easy steps which can increase your online visibility:

Step 1: Buy a domain name which exactly matches your business / product name:

This is one of the oldest technique I have ever learnt, as the modern Google algorithms have changed even now I have got better results with websites having domain name’s which match the business / product name. while buying the domain its always better to give first preference to .com extension domain as it is the oldest domain extension and everyone remember’s it and the other advantage with .com extension domain is our operating systems directly insert .com when we press Ctrl+enter after a domain name on our keyboard.

Step 2: Create an account in social media sites having very high Google page rank:

Google  ranks websites in range of 0-10 page ranks, and it gives first priority in its search results to websites with high Google page rank, so its better to create a profile of our business/ product on these famous websites and get visibility on Search engines like Google, Bing, and Yahoo with the help of their page rank. Few websites which allow us benefit from their page rank by creating and updating our business / product profiles are:

1. Facebook
2. Linkedin
3. Google+
4. Tumblr
5. Twitter
6. Google Maps Listing
7. Google Business
8. Wikipedia
9. Myspace
10. Digg

other related famous websites about the business or product which allow anyone to list their businesses like yelp, yellow pages, just dial, craigslist, Olx, Quikr etc.

Step 3 : Write very good original content :

This applies for both your website as well as your other profiles on the internet, Write a content which consists right amount of keywords for which you want your online visibility, please note repeating the keywords just for the sake of SERP will result in penalization, so carefully write meaningful content with right balance of keywords, and never copy content from other websites, if possible use plagiarism tools which are available free of cost on the internet to reduce content copy issues.

Step 4: Participating in Question and Answer websites and sharing our business related knowledge:

As there are many competitors one of the best way to get visibility to our competitors and gain customers from online is answering peoples questions online and showing them how knowledgeable and skillful you are in that particular industry. have a signature text that gives the business name and contact details so that the people who like to be your clients may contact you and start giving you business.

Step 5: Publish and share Videos:

Search engines also provide great importance to video contents, and nowadays the trend is with videos as its more easy to convey our messages using videos, and videos with animations help to grab attention of the viewers. The videos should be:

1. As short as possible: it should convey the message in short time so that the viewer doesn’t get bored.
2. Make it look interesting: Use good animations and good color themes.
3. Great Content: Add good and meaningful content which will make your viewer feel satisfied.
4. share this videos on famous video sharing websites like:
   1. YouTube.
   2. Dailymotion.
   3. Vimeo.

Conclusion: These techniques are proven techniques which I have learnt from my years of experience, this will help you get more visibility on search engines like Google, Bing and Yahoo, if you do this perfectly I can assure you more than half of the results on page 1 of Google showing your business or product information. In case of any doubts feel free to comment below or contact me through any social media possible. For  regular updates on Digital marketing and its latest trends subscribe to our newsletter which will give you instant access to our latest posts.

Regards
RAHIL AHMED S
Digital Marketing Consultant